For
River’s birthday project, we’ve decided to ask willing fans to write a well
wish birthday message to be collected, packaged and delivered. However, as the
project launched, we thought to add more meaning to his special day besides
writing him, and this is how the homeless shelter donation was initiated: so
our contribution makes his birthday gift an everlasting one and has a positive
impact on innocent lives. River once said his father told him as a boy, a real
man will protect the less fortunate, women, children and the little animals.
His father used to bring home little ones to play with him and hence his
passion for homeless animals has never stopped. He himself has been an advocate
of adopt not shop.
Fans from 15 countries from 4 continents came together, to wish
River a special birthday with birthday messages and helping the innocent lives,
giving us an opportunity to not simply idolize someone, but be a part of a
mission to improve lives that are taken for granted, like his famous saying給予Gei-Yu; giving happiness is the best birthday gift. Not only was
it a special day in River’s life, but the fans also took part in a special
mission.
More than 40 messages were inserted in a little fun gift box for
him to explore, have fun finding each thoughtful message.
Seeing
how fans participated in the homeless animal event, it was important that each
mercy is blessed with its own page, therefore all of your 給予Gei-Yu were collected in a separate album.
It’s never too old, too redundant or too cliché to say, thank
you all for the joint participation, as a team. Special thanks to the Taiwan
friends who lent a very helping hand, again, to assure the project was well
planned out, executed & delivered on time, taking no credits. One of them delivered
the gifts to River’s manager and said the manager promised to let him know,
asked if it was from the same international fans. The friend told her yes.
Last note to share with all who participated: on his birthday,
his manager texted the person who delivered the gifts to her. The text read: "On
his behalf, please tell each of them a thank you."
The Project Team
The Project Team
No comments:
Post a Comment